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WEB CONTENT CREATION
Copywriting and Search Engine Optimization
Getting more traffic to your site involves a complex array of factors including keyword selection, link popularity, unique content, page design, meta tags, titles, headings, site registration and interactivity. Maximizing your site's potential for traffic and sales through all of these avenues involves creating strategic, informative content about your products or services. Kathleen can provide search engine optimization services including:
- analysis of existing site or recommendations for site creation
- content development based on keywords and phrases
- site navigation and link structure
- keyword-rich directory submissions
- custom title, keyword and description metatags
Copywriting and Search Engine Marketing
Once your content is optimized and published, letting people know about your website and business is paramount. Online marketing usually involves one or more simultaneous campaigns: pay-per-click ads, banner ads, a web-based newsletter, email blasts, profiles on social media sites, link-building, directory profiles and geomarketing. Kathleen is available to create the ads and content needed or to manage your overall search engine marketing efforts.
Interface Design Consulting
Creating the best possible graphic interface design for your site can be critical for success. Graphic interface design balances the desire for innovative, fresh design with the conventions of web design and the expectations of the user. Changes in design can make a huge impact on sales and client acquisition. You need answers to the following questions:
- Do visitors get lost or can't find what they need?
- Do they get what your site is about at first glance?
- Are they confused by your graphics and color scheme?
See more information and sample websites at www.livingartmedia.com. |
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